Head of DesignBrandBroadcast

TechTV

Cable television meets technology and the internet.

TechTV banner

Television About Technology

TechTV (Ziff-Davis / Softbank / Paul Allen / Vulcan Ventures) was a 24-hour cable and satellite channel based in San Francisco featuring news and shows about computers, technology, and the internet. At its height it was broadcast in 70 countries, reached 43 million households, and drew 2 million unique monthly visitors to its award-winning website.

I was the first design hire at the network, and as Head of Design scaled the team to over 20 direct reports.

  • Managed creative design for a global 24-hour cable, satellite, and web network
  • Recruited, developed, and mentored a team of designers and developers
  • Collaborated with Apple in Cupertino to launch the QuickTime TV channel for broadband
  • Produced thousands of original story illustrations and interactive pieces for daily web and on-air content
  • Implemented global creative briefs, CMS, style guides, and automated image scripting
  • Built web campaigns for clients like Microsoft, Dice, and Circuit City
TechTV — work sample
Branded icon sets for Mac OS X and Windows XP.
Branded icon sets for Mac OS X and Windows XP.
Snapshots from the TechTV “War Room” documenting the redesign process.
Snapshots from the TechTV “War Room” documenting the redesign process.
TechTV homepage & X-Play show homepage.
TechTV homepage & X-Play show homepage.
Show branding.
Show branding.
TechTV Studios.
TechTV Studios.
Promos & advertising.
Promos & advertising.
Interactive gaming.
Interactive gaming.
Show branding.
Show branding.
Editorial graphics.
Editorial graphics.