Yahoo!
Design lead for the internet’s first great brand.
Yahoo! | Principal Lead, Consumer / Customer Innovation Group
Yahoo!, Inc. is a multinational digital media company focused on informing, connecting, and entertaining users through research, communications, and digital content products.
- Promoted to principal UX/visual design leader in the Consumer / Customer Innovation Group — an innovation team working on design concepts, prototypes, strategy, and process to connect advertisers with audiences in brave new ways.
- Chartered with creating new partnerships and developing opportunities across business units company-wide. Launched new products and features for the Yahoo! network, including Bubble My Video, the “Threading” advertising model, and several major advertising initiatives.
- Responsible for company-wide initiatives targeting underserved market segments, such as Chief Household Officers and Tech Boomers.
- Led innovation summits; created vision documents, concepts, and prototypes that led to new cross-BU partnerships and effective revenue strategies. Conceptualized and shipped ad campaigns, micro-sites, landing pages, emails, and GUI architecture for flagship Yahoo! business units.
Recommendations
As the former User Experience Design Director of Yahoo! Personals, I’ve had the pleasure of knowing Sean Ross for the last two years. He was a tremendous employee and an asset to Yahoo’s User Experience group and the Personals team. Sean is mature, dedicated and hard-working. He doesn’t shy away from challenging projects, has a strong point-of-view, and at the same time readily accepts feedback about his work. Many times when our team was seemingly out of ideas, Sean stepped in with new thoughts that ultimately led to a solid solution. It is without reservation that I recommend Sean for a design leadership role.
— Kaari Peterson, Director of User Experience at Yahoo!
Sean is one of those rare individuals who can take a step back from an assignment and ask himself, “What would really get people excited about this product?” — then draw on his experiences to come up with the answer. His ideas are always unique and always big. I would warmly recommend him to anyone for anything. Whatever it is, Sean can figure it out. Trust me.
— Todd Anthony, Creative Director at Yahoo!
If superior talent and personal integrity are important qualities in a potential employee for you, then there’s no question that Sean Ross is the perfect creative for your project. He offers something beyond talent — character. He’s an amazing designer who really listens to the needs of each client and is able to design what they sometimes cannot say in words. He is innovative, deadline-driven, responsible, and very intelligent. Simply put, he is phenomenal.
— Joseph Bettencourt, Sr. Program Manager at Yahoo!
Sean was a key member of a great creative team and the go-to on a ton of creative projects — with objectives varying from driving network traffic to increasing trial rates to profile completion — all during a time of huge growth for Yahoo! Personals and the emerging online dating category. He is prolific, smart, clever, a good listener, consumer-focused, humble, calm, super collaborative, and results oriented.
— Annie Sammis, Marketing Director at Yahoo!
Selected Work
