VP DesignEnterpriseFinTech2022–Present

BlackRock

Head of Design for Advisor Center — BlackRock’s premiere digital touchpoint for financial advisors.

Vice President of UX Design

As Vice President of UX Design, I partnered across a wide range of initiatives for BlackRock and iShares — challenging the status quo and shipping new experiences in record time. The work spanned successful patent applications, key use cases for future-facing AI capabilities, and design-org delivery that earned BlackRock’s internal marketing design innovation award (2022) and the firm-wide Charles S. Hallac award (2023).

I led direct reports across critical Advisor Center projects — Global Navigation, the logged-in Dashboard, Notifications, the Brand & Share initiative, and a color-palette theming feature — balancing user experience with business goals. Along the way I surfaced significant accessibility gaps across BlackRock’s PDF library (positioning the company to address ADA considerations proactively), submitted a patent proposal through official channels with Managing Director support, ran time-sensitive qualitative testing with financial advisors, and contributed to the evolution of BlackRock’s design system.